At Psicotec, an international human resources consulting firm, we celebrated Psicotec’s 40th anniversary on October 22. It was an unforgettable event that brought together more than 120 professionals from the field of Human Resources and People Management and took place at the Fundación Pons (c/ Serrano 138, Madrid), in a space where emotion, innovation, and a look toward the future came together in an evening designed to awaken the five senses.
Four decades promoting talent and transformation
Since our founding in 1985, Psicotec has grown hand in hand with people and organizations, adapting to changes in the labor market and anticipating trends that shape the future of talent management. Forty years later, our purpose remains intact: to help companies and professionals develop through innovative, customized, and sustainable solutions.
During the event, tribute was paid to the milestones that have marked Psicotec’s trajectory, from our first steps as a pioneering firm in competency-based selection and assessment, to our consolidation as an international benchmark in human resources consulting, with a presence in several countries and a global network of collaborators.
In the words of María Luisa Riobóo, CEO of Psicotec:
“These 40 years reflect a journey shared with our clients, candidates, and teams. We have grown by listening, learning, and transforming ourselves to continue offering the best solutions in Human Resources. Today, the journey has only just begun.”
Psicotec’s 40th Anniversary: A sensory journey through the past, present, and future
The commemorative event was conceived as a multisensory experience, in which attendees were able to explore Psicotec’s values and essence through the five senses:
- Sight, with a visual retrospective and special lighting in blue tones, in line with the new corporate identity launched this year.
- Hearing, through voice and music, as a symbol of the time that accompanies us and the environment in which we evolve.
- Taste, that took center stage during the cocktail reception that followed, where guests enjoyed a culinary experience designed to evoke the different stages of Psicotec’s growth.
- Touch, in hugs and handshakes. Symbols of human connection and closeness.
- And Smell, sometimes overlooked, but the star of the evening. Aromatic notes blended together to create that atmosphere of warmth and trust that is the hallmark of Psicotec.
This sensory approach was not accidental: it represented Psicotec’s understanding of relationships with people, from active listening and deep understanding to concrete and transformative action.. “We wanted this 40th anniversary of Psicotec to be not just a review of what we have experienced, but an invitation to feel what is yet to come.”, added María Luisa Riobóo.
From the first 40 years to the next 40
Beyond paying tribute to the past, the meeting served as a starting point for Psicotec’s future. Among the challenges that will mark this new stage are our commitment to the ethical use of artificial intelligence in selection and development processes, the integration of digital solutions focused on the candidate and employee experience, and the promotion of projects that foster diversity and equal opportunities. All of this, as always, with the highest international quality standards and a focus on the profitability and productivity of our clients.
“Our goal is to continue being a strategic partner that accompanies, guides, and inspires organizations in their transformation, always putting people at the center.”
Mª Luisa Riobóo
